Friday, 30 October · 3:00-4:30 PM (GMT+1) · Live on Zoom · Free for CommsCOM.org Pro members · 10€ for non members
Whatever your next move in comms looks like, someone is most probably going to check your LinkedIn profile before they contact you. A recruiter, a hiring manager, a potential client, a partner, a journalist. It happens before the first call, and it sometimes decides whether there is a first call at all.
In CommsCOM., the community of almost 1,000 communicators from around the globe, we are job seekers, in-house comms people, consultants, freelancers, entrepreneurs and agency owners. Our goals are different, but LinkedIn’s algorithm is the same for all. And in many of our conversations, the same thing comes up: LinkedIn is the tool we know we should be using better, and the one we feel least sure about. What should the profile say? What is worth posting? How to navigate the algorithm changes? How do you get seen without feeling like you are constantly selling yourself?
The question matters more now. With fewer permanent roles and more of us moving towards fractional work, retainers and consulting, work is increasingly found through connections and visibility rather than solely job ads and applications. Being easy to find and easy to say yes to, is part of the job.
CommsCOM.org Second Monthly Expert Talk
For the second session of the CommsCOM.org Expert Talk series, we are hosting a live, practical talk on LinkedIn for comms pros.
Our expert will be Sofia Oliveira, a science communication and marketing consultant with 9 years of experience. Sofia works with science-driven startups and small companies across the EU to improve brand awareness, generate leads and raise investment. She is also a LinkedIn expert who has grown her personal brand from 500 connections to 24k followers in under 3 years. She is also a remote jobs advocate and shares remote opportunities in sustainability with her community every week.
She will start with the big picture and finish with the details:
- How LinkedIn can help your career
- How to make the most of LinkedIn
- A deep dive into profile optimisation
Whether you are looking for a job, building a freelance practice or running your own agency, your profile is the common starting point. Have yours to hand, because the last part is all about it. The session is live, with a presentation followed by Q&A, and moderated by Mariana Castaño Cano, founder of CommsCOM.org and 10 Billion Solutions.
Registration
The CommsCOM.org Monthly Expert Talks are mainly for community members, at no extra cost, as part of their membership. We also want to share knowledge and skills with as many comms pros as possible, so we have opened this talk to everyone through a single Expert Talk Pass (10€). Registered attendees and Pro members get access to the recording afterwards.
- What: LinkedIn for Comms Pros, the second Monthly Expert Talk with Q&A
- Speaker: Sofia Oliveira, Science Communication and Marketing Consultant
- Moderator: Mariana Castaño Cano, CommsCOM.org & 10 Billion Solutions
- When: Friday, 30 October 2026, 3:00-4:30 PM (GMT+1)
- Where: Live on Zoom, link sent to registered attendees
- Ticket: 10€ (Expert Talk Pass), free for CommsCOM.org Pro members
And check out our previous Expert Talk Get Clients with Tenders and RfPs with Âli Okumuşoğlu.
